Some of the brightest lights in motocross are continuing to shine on Bridgestone’s Battlecross products and now, one of the all-time legends of the sport will be too, after the world’s largest tyre and rubber company teamed up with a former world champion.
Graham Noyce famously won the 500cc World Championship in 1979 and to commemorate the 40th anniversary of his success, he will be celebrating like only he knows how – behind the throttle of his iconic bike, which will be fitted with Bridgestone’s acclaimed Battlecross tyres.
The legendary Honda rider will be showcasing the skills that made him a champion at the Farleigh Castle Motocross of Nations (VMXdN) on 7th & 8th September, along with a whole host of household names of the sport.
Bridgestone already boasts an increasingly strong presence in the sport, thanks in part to its premium range of motocross products, which are viewed as being amongst the very best in motocross. And in Elliott Banks-Browne, Josh Gilbert, Jake Shipton and Martin Barr to name just a few riders, the company is backing the most exciting young British talents with its products.
But an association with Noyce, in front of thousands of fans, will elevate the brand even further – with Battlecross tyres also available to purchase over the weekend.
Bridgestone’s marketing team leader Mark Fereday said:
“Graham is one of the most iconic names in British motocross and it will be a red letter day for everyone at Bridgestone when we see him riding on our Battlecross tyres.
We sponsor some of the rising stars of the sport who dream of being world champions one day. To have one in our company, who has been there and done it, is a massive deal for all of us.
We look forward to meeting Graham and getting his feedback on the Battlecross tyres, which will be invaluable.”
Cambrian Tyres are the sole UK trade distributor for Bridgestone’s popular motocross range which consists of:
- Battlecross X10 – Sand & Mud
- Battlecross X20 – Soft to Medium
- Battlecross X30 – Medium
- Battlecross X40 – Medium to Hard
Members of the trade wishing to find out more and be listed as a dealer on the official Bridgestone MX website can get in touch with us for further details.
You can view the full junior and adult tyre range here.
